The WYN Behind It: The Crop Collection
Some of the best products don’t start from scratch. They start from something athletes already trust!
The Crop Collection is exactly that.
Built from two of our most-loved pieces, the On Call Bra and All-In Bra, this collection takes what already works and refines it for how athletes actually train today.
From Best-Sellers to What’s Next
The On Call and All-In Bras earned their place in the WYN lineup through one thing:
Consistency.
Support you can rely on. Comfort that holds up through long sessions. Function that fits seamlessly into training.
But as more athletes pushed further — longer runs, more time under gear, more crossover between training and everyday wear — one thing became clear:
They needed more.
More coverage. More versatility. And most importantly, less friction.
Solving a Real Problem
For runners, especially those training with hydration vests or packs, traditional bra silhouettes create a common issue:
Chafing along the underband.
Over time, over distance, that friction adds up. The Crop Collection was designed to eliminate that problem.
By extending the silhouette into a long-line crop, we created a smoother interface between the body and whatever sits on top of it, whether that’s a vest, pack, or additional layers.
The result:
- Reduced friction
- Increased comfort
- Better performance over time
Because the best gear isn’t just about how it performs at the start, it’s about how it holds up deep into the session.
More Coverage. Same Trusted Support.
While the silhouette evolved, one thing didn’t change:
The foundation.
The Crop Collection is built on the same proven constructions as our best-selling bras — delivering the support athletes already know and trust, now with added coverage.
Designed for B–D cups, each piece offers:
- A secure, supportive fit
- Stability through high-intensity movement
- Confidence to train without distraction
Designed for the Way You Move
Every detail in the Crop Collection serves a purpose.
- Long-line silhouette → reduces chafing and adds coverage
- Soft, four-way stretch fabric → moves with your body, not against it
- Flatlock seams → minimize irritation under pressure points
- Built-in storage → pockets designed to carry what you need, without bulk
From run sessions to strength work to everyday wear, these crops are built to transition seamlessly across your routine.
Tested Where It Matters
Performance isn’t theoretical, it’s proven.
The Crop Collection was tested in real conditions, including trail races like Tarawera and Buffalo Stampede, where Co-Founder and Ultrarunner Beth McKenzie pushed the product through long efforts, high movement, and extended time under a pack.
The feedback was clear:
- Comfortable over distance
- Supportive under load
- No distraction, no irritation
Exactly what it was built to do.
Performance Meets Everyday
The evolution of the Crop Collection isn’t just technical, it’s visual.
With clean lines, a minimal aesthetic, and a flattering, body-contouring fit, these pieces are designed to move beyond training.
They’re built for:
- The gym
- The run
- The in-between moments
A Natural Evolution
The Crop Collection didn’t come from chasing trends.
It came from listening to athletes, to feedback, to real training experiences.
From an idea identified by the team to a solution validated in the field, this is a product shaped by need, refined through testing, and built with purpose.
Built From What You Already Love
Your favorite bras, reworked.
More coverage. Less friction. The same support you trust. This is the next step in the WYN system!
Designed for how you train now. Built for what’s next. Shop the Crop Collection Now!
